We combine UX design, interaction, and testing to create product experiences optimized for activation, retention, and conversion.

We combine UX design, interaction, and testing to create product experiences optimized for activation, retention, and conversion.

We combine UX design, interaction, and testing to create product experiences optimized for activation, retention, and conversion.

Designing flows,

Designing flows,

funnels & delight

funnels & delight

Skar is your partner in turning user journeys into growth

Skar is your partner in turning user journeys into growth

Skar is your partner in turning user journeys into growth

We turn sign-up into customers

Immediate value

Immediate value

Intuitive onboarding

Intuitive onboarding

Adaptation cues

Adaptation cues

Continuous value

Continuous value

Habit loops

Habit loops

Expansion paths

Expansion paths

And customers into loyal fans

We've worked with some badass people

We've worked with some badass people

Antti Hämmäinen

CEO & Co-founder, Synergi

"The collaboration was excellent and highly productive. Usability and clarity improved significantly, helping us move faster toward launch"

Andreas Stenman

CEO & Co-founder, Focal

"Fast, focused, and exactly what we needed. No time wasted, just smart thinking and solid results."

Riko Nyberg

CTO, Adalyon

"The kind of progress that early-stage teams hope for: insightful, fast, and grounded in real user value."

Designed and delivered a full product redesign, turning complex energy data into a usable platform for everyday optimization and retention.

Simplified onboarding to accelerate time-to-value, made insights more actionable through intuitive interfaces, and built a foundation for long-term product scalability.

Designed and developed the website presence, positioning Focal as a premium, product-led SaaS platform.

Boosted trial conversion with simplified entry points, clarified product value through sharper messaging, and strengthened market perception with a modern identity.

Designed and refined the product experience for an AI powerhouse, transforming raw speech and behavioral signals into real-time insights.

Focused on making complex analytics accessible for researchers, building trust through a science-forward interface, and creating a scalable design system.

Antti Hämmäinen

CEO & Co-founder, Synergi

"The collaboration was excellent and highly productive. Usability and clarity improved significantly, helping us move faster toward launch"

Andreas Stenman

CEO & Co-founder, Focal

"Fast, focused, and exactly what we needed. No time wasted, just smart thinking and solid results."

Riko Nyberg

CTO, Adalyon

"The kind of progress that early-stage teams hope for: insightful, fast, and grounded in real user value."

Designed and delivered a full product redesign, turning complex energy data into a usable platform for everyday optimization and retention.

Simplified onboarding to accelerate time-to-value, made insights more actionable through intuitive interfaces, and built a foundation for long-term product scalability.

Designed and developed the website presence, positioning Focal as a premium, product-led SaaS platform.

Boosted trial conversion with simplified entry points, clarified product value through sharper messaging, and strengthened market perception with a modern identity.

Designed and refined the product experience for an AI powerhouse, transforming raw speech and behavioral signals into real-time insights.

Focused on making complex analytics accessible for researchers, building trust through a science-forward interface, and creating a scalable design system.

Antti Hämmäinen

CEO & Co-founder, Synergi

"The collaboration was excellent and highly productive. Usability and clarity improved significantly, helping us move faster toward launch"

Andreas Stenman

CEO & Co-founder, Focal

"Fast, focused, and exactly what we needed. No time wasted, just smart thinking and solid results."

Riko Nyberg

CTO, Adalyon

"The kind of progress that early-stage teams hope for: insightful, fast, and grounded in real user value."

Designed and delivered a full product redesign, turning complex energy data into a usable platform for everyday optimization and retention.

Simplified onboarding to accelerate time-to-value, made insights more actionable through intuitive interfaces, and built a foundation for long-term product scalability.

Designed and developed the website presence, positioning Focal as a premium, product-led SaaS platform.

Boosted trial conversion with simplified entry points, clarified product value through sharper messaging, and strengthened market perception with a modern identity.

Designed and refined the product experience for an AI powerhouse, transforming raw speech and behavioral signals into real-time insights.

Focused on making complex analytics accessible for researchers, building trust through a science-forward interface, and creating a scalable design system.

Simply put, we do magic.

Simply put, we do magic.

Activation sprint

Activation sprint

Turn sign-ups into paying customers.

Turn sign-ups into paying customers.

A sharp focus on the first user journey. We remove friction, shorten time-to-value, and guide users into core features. Turning new sign-ups into healthy, paying customers.

A sharp focus on the first user journey. We remove friction, shorten time-to-value, and guide users into core features. Turning new sign-ups into healthy, paying customers.

Smooth entry

Create a guided first step where users know exactly how to begin and feel immediate progress.

Value discovery

Design the journey so users experience the product’s core benefit quickly, turning interest into conviction.

Core adoption

Guide users into the essential features that define a healthy customer and create a natural path toward upgrading.

Subscriptions

Trend

125

Feb

Mar

Apr

May

Jun

Total subscriptions

587

New subscriptions

116

Subscriptions

Trend

125

Feb

Mar

Apr

May

Jun

Total subscriptions

587

New subscriptions

116

Retention sprint

Retention sprint

Turn customers into long-lasting fans

Turn customers into long-lasting fans

A deep dive into keeping users coming back. We strengthen habits, boost feature adoption, and reduce early churn. Turning one-time users into long-term customers.

A deep dive into keeping users coming back. We strengthen habits, boost feature adoption, and reduce early churn. Turning one-time users into long-term customers.

Here's our secret

Here's our secret

We keep it simple.

Clarity

Clarity

We identify where users drop off and why momentum breaks. By mapping the full journey from sign-up to long-term use, we create a clear picture of what blocks activation and retention.

Clarity

We identify where users drop off and why momentum breaks. By mapping the full journey from sign-up to long-term use, we create a clear picture of what blocks activation and retention.

Flow

Flow

We redesign the path so value is discovered quickly and progression feels natural. Each step is intentional, guiding users into the right actions and core features without friction.

Flow

We redesign the path so value is discovered quickly and progression feels natural. Each step is intentional, guiding users into the right actions and core features without friction.

Momentum

Momentum

We make sure users keep finding value and return on their own. Through adoption cues, feedback loops, and habit-forming design, customers stay engaged and grow into long-term relationships.

Momentum

We make sure users keep finding value and return on their own. Through adoption cues, feedback loops, and habit-forming design, customers stay engaged and grow into long-term relationships.

Ready to start?

Let's talk product!

Drop your details and I’ll get back to you within 24 hours. Let’s see where your funnel leaks and how we can fix it.

Drop your details and I’ll get back to you within 24 hours. Let’s see where your funnel leaks and how we can fix it.

Portrait of portfolio creator
Portrait of portfolio creator
Portrait of portfolio creator

Veeti Huotari

Veeti Huotari

Strategic product designer & Founder, Skar

Skar

Skar is your partner in turning users into long-term customers.

Start a conversation

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